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Our goal is simple. To provide you the support when crisis happens so you begin responding almost immediately. We want to help you immediately begin the process of mitigation. It is best you tell your own story to the media, and not allow “eye-witnesses,” or worse, your competition do it for you!
We help you carefully identify the exigency, the crucial stakeholders to speak to; key words to use, and use over again, the right spokesperson, and more.
Seminar Topic:
Effective CRISIS MANAGEMENT SOLUTIONS
How to plan for and respond correctly when facing the unthinkable.
Crisis threat to a good reputation is immense and always present. One crisis, one wrong response can permanently damage your good name, resulting in lost sales, lost revenue, and lost legitimacy!
Smart organizations spare no efforts in their quest for survival when facing a threat to their reputation, neither should you. The best response? Plan ahead before it happens, because no plans lead to hesitations, no response or worse, wrong response that make things even worse.
Our expertise covers:
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— Identification of potential crises/threats |
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— Identification of affected stakeholders |
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— Monitoring operational environment |
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— Establishing communication channels |
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— Formulating response tactics |
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— Preparing Crisis Communication Plan |
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— Developing Key Messages |
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— Media Training |
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— On-site Media Relations |
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— Development of appropriate collateral material |
aCall 713-834-4138 for more information, e-mail esmart@houstonPRtraining.com, or complete our online contact form today.